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B2B Sales - Grow leads for impact-driven businesses

KPIs this series supports:

1. Progress towards sales KPIs within 4 weeks

2. Increase lead conversion

3. Create more meetings for B2B sales

Series led by:

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Emily Deacon - Head of Sales & Growth at Seven Clean Seas

💡 Working for over 12 years in creating high-performing sales engines and partnerships to drive revenue lines.

Emily’s specialisms are working with climate-focused entrepreneurs and impact driven businesses with a B2B approach.

Emily’s approach covers three distinct areas that -

A) Transform the foundations of businesses to build a solid base you can rely on

B) Grow to supercharge the sales systems you implement and

C) Longevity to establish solid measures, leadership and developing a positive company culture.

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Richard Hopper - Sales and Marketing Executive

💡Simply put, Richard solves problems that increase your top line revenue.

Working with startups and small businesses to help them access top-level marketing and sales expertise rather than hiring a full-time CMO or CSO.

By leveraging Richard’s experience in marketing strategy, branding and communication - we’ll work on delivering measurable results that help your business achieve its goals.

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👇 Perfect for anyone👇 🌱 Creating Partnerships

🌱 Building Sales funnels

🌱 Growing B2B Sales

🌱 Launching enterprise packages

🌱 Working on customer relationship marketing

🌱 Developing a sales mindset (personally or team)

Series Outcomes:

A highly interactive Ask Me Anything format with peers tackling similar outcomes.

Here we'll safely explore a range of topics from how to develop KPIs around our sales processes, review our target audience, the critical drivers in our sales flows, developing a sales mindset and ultimately work on ways to hyper-charge our revenue lines.

Building a robust sales process and engine for your impact-driven business is key to sustain the meaningful work you’re able to do in the world.

During the sessions, we’ll explore 5 key areas to drive sales:

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1. Streamlining Sales Processes:

We’ll discuss how to create a sales flow and set/review KPIs against your sales targets.

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  • Identifying Bottlenecks: Techniques to pinpoint where your sales funnel is lagging and why.
  • Sales Strategy Optimisation: Customising your sales strategies to maximise efficiency and output.
  • CRM Solutions: Evaluating and choosing the right Customer Relationship Management (CRM) tools to automate your sales processes effectively.
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2. Automation and Systemisation:

One of the most important aspects of business is having a strong and effective sales engine. Even more importantly, is one that converts leads!

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  • Tool Integration: Discussing how to integrate various tools to automate routine tasks, freeing up valuable time.
  • Workflow Automation: Setting up automation in CRM and other tools to streamline daily operations and reduce manual errors.
  • Scaling with Systems: Building scalable systems that grow with your business needs.
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3. Cost-efficient Growth Strategies:

Discover insights towards system design for driving more leads; an essential component of any successful business.

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  • Bootstrapping Essentials: Strategies for resource allocation to maximise growth with limited budgets.
  • Low-cost Marketing Tactics: Implementing high-impact marketing strategies that don't break the bank.
  • Lean Operations: Maintaining lean operations to enhance profitability while expanding your impact.
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4. Building Effective Sales Teams:

Building a sales mindset involves developing the skills and knowledge necessary to excel in the competitive world of sales.

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  • Team Structure: Creating a sales team structure that aligns with your business goals.
  • Recruitment and Training: Best practices for hiring and training a sales team that can effectively sell in the impact space.
  • Incentives and Motivations: Developing incentive programs to motivate your team and drive sales.
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5. Navigating the Impact Business Landscape:

In this highly interactive workshop, you’ll learn how to refine your pitch to perfection so you can confidently present your ideas to clients.

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  • Industry Benchmarks: Understanding and using industry benchmarks to gauge your business's performance.
  • Competitive Analysis: Learning from competitors to refine your strategy and identify opportunities.
  • Sustainability Practices: Integrating sustainability into your business model to enhance brand value and appeal to conscious consumers.

By joining this series:

  1. Access to on-demand content; articles, best practice and practical frameworks on sales funnels you can use start building into your business immediately.
  2. There will also be a series of live sessions or you can watch OnDemand if you miss them.
  3. Connect with peers building sales funnels too, build partnerships and get practical advice personal to your business, industry and challenges.

By the end of the series, you’ll have a clear action plan with the know-how to start implementing these concepts immediately, with 1-2-1 help.

Join the group

Every week we’ll come together to discuss and take action as a group 💪

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