Build a strategy for growing your investor network (1)

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Kenny Ewan is a highly experienced CEO, entrepreneur, and impact-leader. Starting Wefarm in 2012 and leading it to become the world’s largest farming network with over 3 million users by 2022. Growing and leading the company from 1 person to over 120 employees, raising over $30m in venture capital and building a world-class, diverse company culture and team.

Kenny has spent his entire career building successful businesses and organisations from early stage to significant growth and revenue, and all with mission, people and data at the heart of it.

Celia Pool is the Founder and CEO of DAME - making sustainable period products with the belief that women and the planet deserve better.

Celia recently raised over £1M through crowdfunding and oversubscribed her fundraising by 155% at a valuation of £7.5M.

Launched in 2019, DAME are now stocked in stores such as Sainsbury's, Boots, Ocado, Waitrose, ASOS, Next, as well as our DTC site.

Celia was the Winner of Dezeen Design, Veuve Clicquot Bold Women and Women in Innovation awards. DAME are a proud early B Corp, believing in both profit and purpose.

Tom McGillycuddy is CEO & CoFounder of CIRCA5000, an award winning impact investment specialist.

Closing nearly a £4M round in 2021 through crowdfunding, their mission is to channel investment to companies solving the most pressing environmental and social challenges.

Tom, and the team, believes that the world’s biggest challenges are also the world’s biggest return opportunities.

CIRCA5000 is one of the few investment specialists to earn B Corp status because we consistently operate to the highest ethical, environmental and social standards. They rank in the top 5% of B Corps globally when it comes to their service commitment to clients.

Toyin Ajayi - CoFounder and CEO of CityBlock Health who’s raised over $400M with a value of $5.7bn.

Cityblock Health is building a scalable solution to address the root causes of health for underserved urban populations.

They partner with provider organisations, health plans, community social services agencies and community members themselves to ensure Medicaid and lower-income Medicare beneficiaries have access to high-value, readily available personalized health services. Their technology focuses on strong relationships between members and care teams, while simultaneously empowering and incentivising the health system to do better.

1. Live & OnDemand Recording: Working on TAM, projections and Unit Economics In order to scale your business, it's essential to have a clear understanding of your Total Addressable Market (TAM), financial projections, and Unit Economics. To determine your TAM, you'll need solid reasoning and evidence - we’ll take a bottom up approach.

2. Live Founder Fireside: Group discussion on communicating your value Learn the best ways to harness past stories and experiences so you can tell your story and future vision with clarity, that influences investors and seals deals.

3. Workshop: Refining the perfect pitch to present to investors Ask for what you deserve, with Confidence. Here we discuss how minds change by exploring the factors that influence our beliefs. Talks on how to avoid unproductive arguments and change minds through listening.

4. Framework: Build a sales engine that excites investors that you’re onto something One of the most important aspects of business is having a strong and effective sales engine. A sales engine is the driving force behind any successful business, and it’s responsible for a huge amount of investments.

5. OnDemand: Impact Founders and CFO - Forecasting Revenue & Impact Forecasting impact is an essential part for founders when building sustainable products and raising money from impact-led VCs. Here you’ll find 35 insights to model your own impact.

6. 1-1 mentoring: Get 1 on 1 support on your pitch deck and narrative Here we’ll review your story and investment pitch. So often people focus on the product and create a Ted Talk, whilst forgetting the most crucial thing for investors - they want to hear how you’ll turn the money you’re asking for, into more money for them.

7. 1-1 mentoring: Get 1 on 1 support to build relationships with investors, not transactions Here you’ll get more one-on-one support and coaching to identify and address any bumps in the story or issues in your operation that could lead to failure whilst fundraising.